Iran is one of the biggest consumers of plastic artifacts in the world. Environmental protection was the first alert call to start the “No to Plastic” campaign at the company's headquarters, and after a while, this campaign was on the agenda of the MahTaabSazan Foundation. Utilizing the significant number of visitors to the Persian Gulf Water Desalination Plant to create a movement and culture in the field of reducing plastic production and consumption, this movement seeks to spread the culture of reducing plastic production and consumption in the local community.

This program has already been carried out by the MahTaabSazan Foundation in Kahnouj city and several programs have been designed to increase public participation in this campaign.